The original logo was used up until 2005 by the Pioneer. The current editors are looking for a more traditional newspaper branding after a departure the past few years, so I started at the source. I recreated the script, updated it with a hatch, some slight kearning, and by eliminating the spaces between the three words. Unfortunately, the result was cluttered and hard to read. Back to the drawing board. Oh, and our first issue comes out in three days.